Yesterday, The Weeknd released a visual for Snowchild, one of my favorite songs by him, and the latest single from his fourth studio album, After Hours.

In my professional opinion, the song is pretty epic. So, I was thrilled to see that he went all out for the visual. The animated semi-autobiography was produced by D’ART Shtajio studio, the first black-owned Japanese animation studio in Japan. Which, all things considered, is a pretty big deal.

Not only is the production a big deal, the video is actually amazing! Much like the song, the visual most eloquently tells the story of his journey thus far. Not to mention it’s filled with easter eggs - to any true fans delight!

Watch Snowchild x The Weeknd below.